IDFA continues to demonstrate that the dairy industry has a powerful economic impact – $620 billion in total – on the American economy. Did you know that dairy also indirectly supports unique industries across the nation, like performing arts?

Dairy companies, distributors and retailers support performing artists in theater, dance, music and other media in a number of ways. More than 2,630 jobs in performing arts companies depend on spending by the dairy industry or dairy industry employees. This includes out 675 artists who are performing in both entertainment and marketing capacities for the dairy industry. These jobs are the result of purchases directly paid for by dairy companies. 

More than 1,960 additional jobs in the performing arts result from dairy employees and supplier employees purchasing tickets, going to theaters, plays and concert venues or otherwise supporting performing artists.  

All told, the dairy industry creates $93.7 million in wages and over $379.1 million in economic impact for the American performing arts industry. So, think of the American dairy industry while watching one of the plays that received a Tony last weekend – because dairy helps bring entertainment to everyone.

Dairy Delivers®

IDFA is sharing these deep dives into the data of Dairy Delivers®, its economic impact tool, to demonstrate dairy’s economic power and its ripple effect on other American industries.

Members with questions may contact Dave Carlin, IDFA senior vice president of legislative affairs and economic policy, at dcarlin@idfa.org.