IDFA in 2021 completed a pre-competitive strategic planning process led by IDFA members to determine the forces shaping the industry and to update IDFA’s strategic focus to prepare the industry to grow and thrive over the next decade. The IDFA Vision for the Future identified several possible, plausible scenarios that could positively and negatively impact the future of the dairy industry. Industry leaders then made strategic choices that will best position the industry to thrive in the long term while avoiding pitfalls that could hamper the industry’s potential.

IDFA Vision for the Future

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IDFA Staff Contact

Matt Herrick

Senior Vice President, Public Affairs & Communications, Executive Director, IDFA Foundation