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Dairy Facts 2016

Innova to Divulge Exclusive Insight at ProFood Tech Conference

Mar 15, 2017
Dominik Herwald, global account manager at Innova Market Insights, will present the ProFood Tech conference session.

Innova Market Insights, an internationally respected knowledge solutions provider for the food and beverage industries, is set to disclose its closely held research on consumer trends, market analysis, packaging and new product development in the food and beverage sector to attendees of the ProFood Tech Conference on April 4 in Chicago. 

In a session exclusive to ProFood Tech conference registrants, titled “Top Ten Food and Ingredient Trends for 2017,” Innova will introduce what it considers the biggest food and beverage drivers in the year ahead. Here’s a peek at the presentation: Product protein content and playful packages promise to be part of the discussion.

The research firm will also highlight the future challenges facing the food and beverage industry and how packaging and processing developments can overcome them.

Innova’s trend report is just one of the many ProFood Tech sessions that will share new research with attendees.

McKinsey & Company will reveal results of recent research on product reformulation conducted exclusively for the ProFood Tech audience. Drawing on recent industry analysis, the consultants will take a deep dive into the decision-making and deployment processes companies use, as well as their strategic implications on other businesses within the supply chain.

In addition, award-winning brand executives recognized by Nielsen for transforming the food and beverage market will also outline how companies can create breakthrough innovations and outpace their competition.

ProFood Tech Conference

The ProFood conference program, led by IDFA, will offer more than 40 sessions devoted to connecting food and beverage professionals of all types with major industry leaders.

The conference will feature executives from Google, The Kraft Heinz Company, The Hershey Company, Peapod, ConAgra, Ecolab, A.T. Kearney, Tetra Pak, the Kellogg School of Management at Northwestern University, Rutgers University, Mintel, the Food and Drug Administration, and many more organizations.

It will be led each day by general sessions, followed by concurrent sessions divided into four tracks. The tracks will allow for a variety of presentation formats, including panel discussions, debates, town hall-type meetings and rapid-fire roundtables, among others.

Registration for ProFood Tech is available online, and the conference requires a separate registration fee.

For more information, contact Melissa Lembke, IDFA manager of meetings and educational services, at

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