Connie Tipton, IDFA president and CEO, extols the benefits of Worldwide Food Expo, October 28-31, and extends a personal invitation to dairy professionals through a new promotional video posted last week on the Expo Web site, the Expo page on Facebook and YouTube. All attendees who register by September 16 will receive a $50 discount on fees and qualify for express check-in at Expo. Visit www.worldwidefood.com for details and to register.

Watch the video here on IDFA's new YouTube channel.