What do consumers really want? All-natural products? Gluten-free foods? Portion control? Supermarket Guru Phil Lempert will provide answers to these questions and many more during his breakfast session at Dairy Forum, January 28. Lempert has spent more than 25 years studying consumer behavior, marketing trends and the changing retail landscape, and has developed an impressive track record of predicting what consumers will demand in the future.

During his session, Lempert will explain the latest food trends shaping the marketplace and reveal how to stay on the cutting edge of consumer desires. For a preview, visit SupermarketGuru.com to view the latest videos from The Lempert Report, a leading resource for supermarket trends, especially where they intersect with the consumer. The videos highlight several of the latest trends, including:

  • The Emergence of the “IndieWoman”
  • Snacking for a Better You
  • Brands Reach Consumers at the Local Level Through Cause Initiatives
  • Click to Cook
  • The New Culinary Schools
  • The Retailer Becomes the Brand

Dairy Forum will be held January 26-29 at the JW Marriott Desert Springs in Palm Desert, Calif. It has become the premier meeting place for leaders in the dairy industry.

For more information, contact Maria Velasco, IDFA meetings assistant, at mvelasco@idfa.org.