Customers are exchanging information at lightning speed and using technology that didn't exist five minutes ago. How can you make sure your brand remains competitive in this evolving environment? Join the marketing experts from the Milk Processor Education Program at Worldwide Food Expo for an entertaining and enlightening luncheon event that will explore the dynamic new landscape of social media. Invited speakers include Josh Bernoff, co-author of "Groundswell: Winning in a world transformed by social technologies," and visionary executives that are shaping Facebook, Twitter, BlogHer and Google into must-have marketing tools. Worldwide Food Expo will be held October 28-31 in Chicago, and the marketing luncheon is scheduled for opening day. Register today at wwww.worldwidefood.com. Note: IDFA will no longer host the Achieving Excellence Awards.