IDFA Garners Positive Media Attention for Product Labeling Rights in Ohio

As part of efforts to urge the state of Ohio to rescind its emergency rule restricting dairy product labeling, IDFA's proactive media outreach campaign has resulted in several high-impact articles. Most recently Jerry Slominski, IDFA senior vice president, was quoted in the Cincinnati Enquirer, one of Ohio's major news outlets. "Let's be clear about one thing: The reason why processors are marketing products with absence claims is simply because consumers are demanding it," dairy foods association executive Jerry Slominski said. The Enquirer article focused on the impact of Ohio's emergency rule on Kroger in Ohio. The state's Joint Committee on Agency Rule Review is expected to decide by early April whether the rule will become permanent. To read the full article, click here.

#  #   #

Posted March 24, 2008