making a difference for dairy
Issues

Canadian Trade Policies
Food Waste
Geographical Indications
National Bioengineered Food Disclosure Standard
NCIMS - 2017 Conference Summary
North American Free Trade Agreement (NAFTA)
Nutrition Facts Label Changes
Trade Promotion Authority (TPA)
Worker Safety in the Dairy Industry

More issues...

                                                                                     
Be Heard

Regulatory RoundUp

Get Involved

Advocacy: Dairy Counts

Join the Discussion

Dairy Forum

Dairy Delivers: The Economic Impact of Dairy Products
Advocacy: Dairy Counts
FDA Milk Safety Memoranda
Buyers' Guide
Member Hotlines
Dairy Market Prices
Quick Links

                                                                                           
Dairy Facts 2016
 
 

MilkPEP 2010 Promotions to Inspire Families to Drink More Milk

Sep 21, 2009

The Milk Processor Education Program (MilkPEP) has announced several new programs for next year that will showcase how milk is essential to building strong families. Inspired by current market and consumer trends, the shift to a family message will give processors and retailers new avenues for increasing milk consumption while harnessing the cross-promotional power of key national brands in other food categories.

The campaign will kick off in January with a month-long contest that offers moms a chance to win free milk for a year; four winners will be selected daily for 30 days. A complete calendar of programs and events is available here.

 
Dairy Delivers