IDFA launched its new Online Buyers’ Guide this month as an enhanced member service for dairy foods companies and business suppliers to the industry. Produced and hosted in conjunction with MultiView, IDFA’s digital publishing partner, the IDFA Buyers’ Guide offers features and functions that make it easy to find all the products and services dairy companies need, such as processing and packaging equipment, materials, ingredients, lab equipment, sanitation and maintenance supplies, distribution and transportation equipment, and a variety of services that offer innovative and cost-effective business solutions.

“With your busy schedule, you need a user-friendly search tool with functionality that will save time,” said Cindy Cavallo, IDFA director of membership. “The new responsive design is a significant improvement, because you can easily access the guide from any mobile device.”

By partnering with Multiview, IDFA has expanded the opportunities for Gold Business Partners and Business Partners to gain visibility for their products and services. IDFA now offers integrated advertising options for the association website, the weekly “Connect” newsletter and the Online Buyers’ Guide.

“Dairy foods buyers count on the guide to put them in touch with suppliers for all their project needs, and the ads provide targeted information and highlight new products and services,” said Cavallo.

For more information, contact Cavallo at ccavallo@idfa.org.