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Final Program for 2003 Dairy Forum
January 19 - 22, 2003
LaQuinta Resort & Spa
LaQuinta, CA
Saturday, January 18
2:00 - 4:00 pm
IDFA Executive Committee Meeting
4:00 - 6:00 pm
IDFA Board of Directors Meeting
Sunday, January 19
Golf Tournaments (AM&PM)
6:00 - 7:00 pm
Keynote Address
Our speaker combines wit and wisdom with broad experience in both the U.S. Senate and House of Representatives on agriculture, intelligence, armed services, health and education and ethics. Don't miss this entertaining and informative kick-off for the 2003 Dairy Forum featuring the Honorable Pat Roberts, Republican U.S. Senator from the state of Kansas.
| Speaker: |
Senator Pat Roberts (R-KS) (Invited) Washington, DC |
7:00 - 8:30 pm
Opening Reception
Monday, January 20
7:30 - 9:00 am
Awards Breakfast Presentation
- Dairy Foods' Processor of the Year
- Dairy Field's Processor of the Year
- Innovative Dairy Farmer of the Year, co-sponsored by IDFA and Dairy Today
- National Cheese Institute's Laureate Award
Keynote Address (8:30 - 9:00 am)
A Challenging Challenge -- Moving Toward the Market
Why is it Important?
| Speaker: |
Tip Tipton, President and CEO
International Dairy Foods Association, Washington, DC |
9:15 - 10:15 am
General Session -- Congressional Panel
Members of the House and Senate will discuss the agenda for the 108th Congress -- what's changed after the Congressional elections and what's ahead as we approach a Presidential election. Gain insights on how Washington will deal with issues affecting the economy, international affairs, and how this may affect your business and your family as we move into a new year.
10:30 am - 12:00 Noon
General Session -- Reducing Government's Role in Dairy Markets
Over the years, attempts to reform milk price and dairy market regulations have often resulted in more, rather than less, government intervention. This session will take a close look at this history, and compare lofty policy goals with the complexities of trying to control an increasingly diverse, but highly interrelated set of dairy markets. Is it time to reduce the government's role in the dairy markets? A long time dairy marketing and policy guru will make the case for less and then leading dairy executives will react.
| Moderator: |
Gregg Engles, Chairman and CEO
Dean Foods Company, Dallas, TX |
| Presenter: |
Ron Knutson, Professor Emeritus (Invited)
Texas A&M University, College Station, TX |
| Panelists: |
Mary Kay Haben, Group V.P., Kraft Foods & President, Kraft Cheese,
Enhancers & Meals Group (Invited)
Kraft Foods N.A., Inc., Glenview, IL
Gary Hanman, President and CEO
Dairy Farmers of America, Kansas City, MO
Gary Korsmeier, President and CEO
California Dairies, Inc., Artesia, CA
T. Gary Rogers, Chairman and CEO
Dreyer's Grand Ice Cream, Oakland, CA
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12:30 - 1:00 pm
Joint MIF, NCI & IICA Executive Committees Luncheon
12:30 - 2:45 pm
Joint MIF, NCI & IICA Executive Committees Meeting
(Members of the Boards of Directors are invited to attend)
3:00 - 5:00 pm
Worldwide Food Expo Executive Committee Meeting
Tuesday, January 21
7:30 - 8:30 am
Coffee with...Undersecretary of Agriculture J.B. Penn (Invited)
8:30 - 9:45 am
General Session -- The Internationalization of the Food and Dairy Industries
Leaders of major world marketing dairy and food companies discuss their companies' goals, objectives, strategic plans, and driving forces as they internationalize their marketing and manufacturing.
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Moderator: |
Tracy Noll, President & COO National Dairy Holdings, L.P., Dallas, TX |
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Panelists: |
Erick Boutry, CEO
Sorrento Lactalis, Buffalo, NY
Craig Norgate, CEO
Fonterra, Auckland, New Zealand
Lino Saputo, Jr., President and COO, Cheese Division,
Saputo Cheese USA, Lincolnshire, IL |
9:00 am - 3:00 pm
Spouse Tour -- Palm Springs Aerial Tramway with Lunch and Shopping
The Aerial Tramway, climbing smoothly over two and one half miles of cable to the evergreen trees of the San Jacinto Mountains, is one of the West's most popular attractions. In 8.5 minutes, the two 80 passenger revolving tramcars will carry the guests safely from thorny cactus and warm desert sands to the invigorating mountain air and threshold of the Mt. San Jacinto State Wilderness Park. Once atop the mountain station of the tram, spectacular views of the desert manifest the immense diversity of Southern California.
After departing the aerial tramway you'll continue on to El Paseo, with its exclusive shops. Enjoy lunch at Tommy Bahama's with it's great food and casual outdoor seating on the patio.
10:00 - 11:15 am
Concurrent Sessions
- What's Right -- What's Wrong -- Government's Role in Today's Dairy Markets
Today, market players are increasingly frustrated by the interference dairy regulations play in the dairy markets. Hear from those actually trying to navigate the regulatory minefield as they try to compete in today's markets.
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Moderator: |
Paul Christ, Dairy Economic Consultant St. Paul, MN |
| Panelists: |
Lee Davis, Sr. Director, Dairy Procurement Operations
Kraft Foods N.A., Inc., Glenview, IL
Marty Devine, Sr. Vice President, Industry Relations
Dean Foods Company, Dallas, TX
Doug Marshall, Sr. Vice President (Invited)
Northwest Dairymens Association, Seattle, WA
John Wilson, Corporate V.P. of Marketing & Economic Analysis
Dairy Farmers of America, Kansas City, MO |
- Good News/Bad News -- Obesity/Nutrition and Health I
Milk is not just about strong bones and teeth any more. The positive weight loss properties associated with dairy consumption are big news! This plus other good news may make milk a refreshing prescription for health. Milk and its effect on obesity may be the most motivating claim yet.
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Moderator: |
Cary Frye, Vice President, Regulatory Affairs
International Dairy Foods Association, Washington, DC |
| Panelists: |
Janet Helm M.S., R.D., Sr. Vice President
Weber Shandwick
Doug DiRienzo, Vice President Nutrition Research
Dairy Management, Inc., Rosemont, IL
Dr. Michael Zemel, Professor of Nutrition and Medicine
The University of Tennessee, Knoxville, TN |
- The Doha Round and Dairy -- What's at Stake and "Who's on First, Second and Third"
The US industry is becoming increasingly integrated with and dependent upon world market forces. The US has laid down an ambitious, all fronts proposal that would, if accepted, lead to the end of export subsidies and dramatically open market barriers. The US dairy industry, producers and processors alike, have generally supported this approach, but some other countries urge a much slower and more cautious process. What's at stake in the proposed deals on the table, who wins, who loses? What's likely -- What's not?
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Moderator: |
Greg Frazier, Sr. Vice President, International and Regulatory Affairs International Dairy Foods Association, Washington, DC |
| Speakers: |
Jaime Castaneda, Senior Trade Policy Advisor
National Milk Producers Federation, Arlington, VA
Gerald Kiley
U.S. Delegation of the European Commission, Washington, DC
Ellen Terpstra, Administrator of Foreign Agriculture Service (Invited)
USDA, Washington, DC
Jack Wilkinson, President
International Federation of Agricultural Producers, Ottawa, Ontario, Canada
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- The Supplier Side Link in the Food Safety Chain
A collaborative approach to solving vital food safety problems has long been the hallmark of successful food safety programs. In this session, you'll hear how suppliers have worked with end users and sanitarians to create remarkable improvements in the safety of the food supply for consumers. You'll learn about the latest developments in 3-A Sanitary Standards, online detection of contaminants using X-ray technology, and process wide food safety initiatives from the suppliers' collaborative point of view.
| Panelists: |
Charles W. Bray, President, Chair, 3-A Sanitary Standards, Inc.
IAFIS, McLean, VA
Viggo Nielsen, President
Safeline Inc., Tampa, FL
Steve Schlegel, Vice President, Director Corporate Development
Hixson Architects/Engineers, Cincinnati, OH |
11:15 - 12:30 p.m.
Concurrent Sessions
- Forward Contracting: A Valuable Tool for Buyers and Sellers
Price volatility presents a minefield that's hard to navigate without the necessary tools. Learn who's using forward contracting and how, plus a lively debate on the role of forward contracting for all dairy buyers and sellers in the years ahead.
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Moderator: |
Mike Reinke, Category Manager, Liquid Dairy Kraft Foods N.A., Inc., Glenview, IL |
| Presenter: |
Bob Cropp, Dairy Marketing & Policy Specialist
University of Wisconsin, Madison, WI |
| Panelists: |
John Fridirici, Vice President Milk Marketing & Procurement
Grande Cheese Company, Brownsville, WI
Ed Gallagher, Vice President Planning and Policy
Dairylea Cooperative, Inc., Syracuse, NY |
- Balancing Environmental Concerns with Business Development
Environmental concerns and regulations are increasingly figuring into the management of existing dairy operations, as well as the planning for new dairies. In some places, restrictions have become so difficult that expansion plans have been shelved and new dairies stopped, raising questions about the affect of environmental concerns for the future milk supply. Meanwhile, USDA is beginning to implement the conservation provisions of the new farm bill, which includes the most dramatic increase in environmental protection spending in farm bill history, a good portion of which is designed for addressing the environmental problems associated with the dairy industry. This panel will explore both those challenges and opportunities.
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Moderator: |
Chuck Ahlem, Owner Hilmar Cheese Company, Hilmar, CA |
| Panelists: |
Mark Davis, CEO Davisco Foods International, Inc., Le Sueur, MN
Tom Weber, Deputy Chief of Programs
National Resources Conservation Service, Washington, DC
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- The Market for Organic Dairy Foods
The new regulations providing ground rules for organic foods are expected to catapult the organic foods market beyond its niche. Who are the customers and how are organic foods benefits going to be positioned in the market? Are there sufficient supplies of new organic products to meet the demand?
| Moderator: |
Donna Berry, Senior Editor
Dairy Foods Magazine, Chicago, IL |
| Panelists: |
Ellen Holton, Director of Marketing
Quality Assurance, Inc.
Chuck Marcy, CEO and President
Horizon Organic Dairy, Inc., Longmont, CO
Mark McAfee, Founder
Organic Pastures Dairy Co., Fresno, CA |
12:30 - 2:00 pm
Awards Luncheon and General Session
International and Domestic Trends in Food and Beverage Advertising.
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Moderator: |
Tom Nagle, Vice President, Marketing
International Dairy Foods Association, Washington, DC |
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Speaker: |
Gene Bartley, COO
FCB USA, New York, NY |
2:15 - 3:30 pm
Concurrent Sessions
- How Today's Dairy Farm Leaders View Tomorrow's Dairy Industry
Operating in today's dairy industry is a far cry from days past, both in terms of farming and production systems and in farm-to-processor market linkages. Find out what today's production and marketing innovators think about how they, and the entire dairy industry, will operate in the future.
| Moderator: |
Tom Camerlo, President, NMPF
Dairy Farmers of America, Inc., Florence, CO |
| Panelists: |
Jim Dickrell, Editor, Dairy Today
Farm Journal Corporation, Monticello, MN
Clyde Rutherford, President (Invited)
Dairylea Cooperative, Inc., Syracuse, NY
John Vrieze, CEO
Baldwin Dairy/Emerald Dairy, Emerald, WI
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- Is the Biotechnology Glass Half Full or Half Empty?
FDA says it is on the verge of writing guidelines paving the way for marketing milk and dairy products from cloned and transgenic cows. Are your customers ready? Are you? What will modern biotechnology mean to the dairy industry, its producers, and customers? What will all of this mean for processing, labeling, marketing, and trade?
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Moderator: |
Michael Fernandez, Director of Science Pew Initiative on Food and Biotechnology |
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Panelists: |
Christopher Galen, Vice President, Communications National Milk Producers Federation, Arlington, VA
Dr. Val Giddings, Vice President for Food and Agriculture (Invited)
Biotechnology Industry Organization, Washington, DC
Stephen Sundloff, Center of Veterinary Medicine (Invited)
Food & Drug Administration, Washington, DC |
- What About the Neighbors? Increasing Opportunities for Regional Trade
The Mexican market is growing since NAFTA, becoming one of the most important to the US agriculture and food sector. Canada still presents serious obstacles to US producers and processors, but what about the Caribbean, Central America and Latin America? The administration is in the midst of negotiations for a free trade agreement with Latin America and recently announced plans to strike a similar bargain with the countries of Central America, and what happens when the Cuban market opens? How can the US dairy industry exploit its geographic advantage to these markets with new products, new policies, and new approaches? What are the threats and opportunities?
| Moderator: |
Marc Beck, Vice President, Marketing
U.S. Dairy Export Council, Arlington, VA |
| Panelists: |
Kempton Matte, Sr. V.P., Industry, Government & Producer Relations
Saputo Inc., St.-Leonard, Quebec, Canada
Ted Jacoby, Jr., President
T.C. Jacoby & Company, St. Louis, MO |
3:30 - 5:00 pm
Concurrent Sessions
- Bioterrorism
The recently passed "Bioterrorism Preparedness Act" greatly expanded FDA's authority over the food supply. New mandates require FDA to promulgate regulations to allow for the registration of facilities, access to facility records, expedited procedures for reviewing detention orders involving perishable foods and prior notice to FDA of importation of food products. FDA will issue its proposed regulations in December 2002 and final regulations no later than December 2003. Prior to that ction, IDFA and NMPF developed voluntary milk tanker sealing guidelines to ensure dairy products are protected from the farm to the processing facility. Together these actions will have a dramatic effect on the way dairy processors conduct their operations. Attend this session to understand the threats facing the industry and forthcoming requirements that will be imposed upon the regulated community.
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Moderator: |
Gale Prince, Director of Regulatory Compliance
The Kroger Co., Cincinnati, OH |
| Panelists: |
Linda Arey Skladany, Esq., Sr. Associate Commissioner for External Relations
Food and Drug Administration, Washington, DC (Invited)
Several other panelists have been invited.
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- Regulate or Educate -- Obesity/Nutrition and Fitness II
What's the appropriate role for government in directing consumption habits? The Child Nutrition programs -- WIC, school feeding, other food vending -- will have to be reauthorized by Congress next year. What's on or off the table?
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Moderator: |
Greg Frazier, Sr. Vice President, International and Regulatory Affairs |
| Panelists: |
Peter Murano, Child Nutrition Programs USDA, Washington, DC
David Stafford, Vice President, Legislative Affairs
Grocery Manufacturers Association, Washington, DC |
- Dairy Supply-Demand Outlook: Predictions for the Future Possibilities
Consensus projections from a group of economists
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Moderator: |
Bob Yonkers, Chief Economist and Director of Policy Analysis
International Dairy Foods Association, Washington, DC
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| Panelists: |
Bob Cropp, Dairy Marketing & Policy Specialist
University of Wisconsin, Madison, WI
Larry Salathe, Office of the Chief Economist
USDA, Washington, DC
Mark Stephenson, Sr. Extension Associate
Cornell University, Ithaca, NY |
Wednesday, January 22
7:30 - 9:00 am
Coffee with...Dairy Trade Association Leaders -- What's on Our Agenda?
Whether it's imports or exports, domestic or global policy, or markets and the economy, all of these industry leaders have priority issues for the year. What are the "fits" and "misfits?"
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Moderator: |
Connie Tipton, Sr. Group Vice President
International Dairy Foods Association, Washington, DC |
| Panelists: |
Jim Page, CEO
American Dairy Products Institute, Elmhurst, IL
Richard Koby, Counsel
Cheese Importers Assn. of America, New York, NY |
9:00 - 10:30 am
Congressional Staff Panel
The election is over. The one year anniversary of the 2002 Farm Bill is approaching. Trade talks continue to raise issues of concern with U.S. policy -- and those pesky dairy issues don't seem to go away. Join Congressional staff as they outline the upcoming Congressional session and make predictions on what the dairy industry should expect from Congress.
10:30 am
Adjournment of the Forum
La Quinta Resort & Club
The La Quinta Resort & Club is a legendary retreat folded into the desert's Santa Rosa Mountains. Escape the winter chills at this desert oasis, which provides something for everyone: four challenging golf course, 25 secluded pools, 23 tennis courts, a full service spa, five on-site restaurants and an entire collection of intriguing shops. In addition, there are resort programs for children, and the Forum offers a spouse tour.
Hotel Reservations
Call the La Quinta Resort & Club at (800) 598-3828 to reserve a room today. Refer to the 2003 Dairy Forum and receive a special $250 single/double room rate! The deadline to secure a room is Monday, December 16, 2002. We have secured a large block of rooms, but once all the rooms have been reserved, we cannot guarantee that additional space will be available.
Reservations will be confirmed only if accompanied by one night's room deposit or with a major credit car. Check-In time is 4:00 pm and check-out time is 12:00 Noon.
Cancellation of a room reservation must be made 7 days before scheduled arrival. Please plan ahead and reserve your room now.
Appropriate Attire
Casual resort attire (ties are not required) is appropriate during the day. Sport jackets are appropriate or most activities during the evening. Ladies will be comfortable in resort casual wear dresses or slacks for daytime, dresses or dress plants for the evening. Spouses participating in the spouse event are encouraged to bring comfortable shoes and a jacket or sweater. The temperature will range from the mid-70s during the day and 50s to low 60s at night. Bring a sweater or jacket for the evenings.
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