The $90-billion U.S. dairy industry is complex, with dynamic trends in consumer preferences, farm production, product manufacturing and government regulations. If you're trying to get a better handle on what makes dairy tick, you'll want to attend this new, one-day Dairy Industry Orientation meeting with seasoned instructor Dr. Bob Yonkers, IDFA chief economist and policy analyst.

Who should attend?
All dairy professionals who are new to the industry or who want to expand their knowledge of the industry, including professionals in sales and marketing, legislative affairs, procurement, research and development, and plant operations.

Agenda

8:00–9:30 a.m.	Dairy Industry Trends Learn what's happening in today's complex and ever-changing dairy foods market. In this session, you'll receive a broad overview of recent trends in the dairy industry, including what's happening on the farms and what's new in processing, sales and consumption, and international trade.
9:30–10:30 a.m.	Dairy Policies and Programs Dairy farms and processing plants must meet many stringent regulations, so "the basics" in this industry are far from basic. This session is designed to be a primer on all federal, state and local regulations that govern current dairy policies and programs. International trade regulations also will be reviewed.
10:30–11:30 a.m.	Break and CME Floor Tour
11:30–12:00 p.m.	Dairy Policies and Programs (continued)
12:00–1:00 p.m.	Group Lunch
1:00–3:30 p.m.	Understanding Milk Price Regulation Understanding the complex world of dairy price regulation can be challenging for industry newcomers and veterans alike. This session will discuss the factors that affect the price that dairy plants pay for raw milk, how farmers are compensated under current price regulations and what future changes in regulation could mean for the industry.
3:30–4:30 p.m.	Milk from Farm to Consumer Learn how raw milk moves from the farm to the retail shelves as various dairy products. This session will follow milk's transport, starting at the farm, moving to the processing plant and ending at the supermarket.
4:30–5:00 p.m.	Information Sources for the Dairy Marketing and Policy Analyst
5:00 p.m.	Adjourn

Registration

You have five easy options for registering! The conference is only $495 for IDFA members and $695 for nonmembers. To register:

1. Register online
2. Call IDFA's registrar at (202) 220-3557
3. Fax the registration form to (202) 331-7820
4. Email IDFA's registrar at register@idfa.org
5. Mail the registration form and check to IDFA, 1250 H St, NW, Ste. 900, Washington, D.C., 20005.

As soon as we receive your payment and registration for this workshop, you will receive your complimentary registration form for Worldwide Food Expo, the dairy event of the year! Worldwide Food Expo, the largest food technology event in the North America, features one million square feet of exhibit space and over 45 educational sessions. For more information on Expo, visit www.worldwidefood.com.

Questions about registration? Contact Lauren Ledermann at 202-220-3557 or lledermann@idfa.org.