AGENDA

Saturday, February 5
3:00 - 5:00 pm	Registration
Sunday, February 6
8:00 am	SUA Board of Directors Meeting
10:00 am	Golf Tournament
10:00 am - 12:30 pm and 5:00 - 8:00 pm	Registration
6:00 - 8:00 pm	Super Bowl Reception
Monday, February 7
7:00 am - 12:00 Noon	Registration
7:30 - 8:45 am	Session I Breakfast and Keynote Address Speaker:    Ann Veneman, Former Secretary, U.S. Department of Agriculture Washington, DC
9:00 - 10:15 am	Session II Conversation with the New Sugar Caucus Members of Congress have formed a new caucus to work on reforming the sugar program. They're looking toward the next farm bill to address their concerns about how the program affects their constituents' jobs...exporting prospects for farm and non-farm goods...consumer costs...and the environment. Hear from founding members of the bipartisan caucus about their plans. Presider:   Fred Hensler, Senior Commercial Manager MasterFoods USA, Hackettstown, NJ Panelist:   Congressman Mark Kirk (R-IL)
10:15 am - 11:30 am	Session III What in the World is Going On? New and different forces are driving the world's sugar industries and will likely impact sweetener markets. Incentives supporting emissions controls and the development of ethanol as an alternative energy source may well affect sweetener markets. Treaties and internal policies of various countries will be highlighted. Moderator:   E. Linwood Tipton, Chairman and CEO The Tipton Group, Washington, DC Panelists:   Dr. Peter Baron, Executive Director International Sugar Association London, England Hector Marquez Solis Trade & NAFTA Office Embassy of Mexico, Washington, DC
11:45 am - 1:00 pm	Session IV The Ups and Downs of Sugar and Corn Sweeteners "The times they are a changin'..."come find out whose star is rising and whose is falling as we take a detailed look at the balance between supply and demand in the key caloric sweetener markets. Our expert analysts will give us their latest take on the key driving forces in both the U.S. and world marketplace, and tell us what's in store for 2005. Moderator:   Tom Earley, Executive Vice President PROMAR International, Alexandria, VA Panelists:   Paul Bratley, Director of Commodities Corn Products, Westchester, IL Greg Harnish, Senior Analyst, Tropical Products Informa Economics, Memphis, TN
2:00 - 5:00 pm	Tennis Tournament
6:00 - 7:00 pm	Congressional Staff Panel Happy Hour Congressional staff step into the crossfire in a wide-ranging discussion of Capitol Hill priorities. Will Congress try to cut the deficit, and will that affect farm programs? What changes in key committee chairmanships might change agendas and outcomes? Is there hope of getting beyond partisan gridlock? Relax with a drink and enjoy an informal, talk-show format — no speeches, just an insider's view of what lies ahead in the nation's capitol. Moderator:   Clay Hough, Sr. Vice President and General Counsel International Dairy Foods Association, Washington, DC Panelists:   Chip Conley, Economist House Committee on Agriculture, Washington, DC Stephanie Mercier, Economist Senate Committee on Agriculture, Washington, DC Mike Seyfert, Deputy Legislative Director Office of Senate Pat Roberts (R-KS), Washington, DC
Tuesday, February 8
8:30 am - 5:00 pm	Registration
9:00 - 10:15 am	Session V Impact of the WTO decision on the EU Sugar Regime In a case brought by Brazil, Thailand and Australia against the European Union (EU), the World Trade Organization dispute settlement panel ruled that EU subsidies which helped farmers sell low cost sugar to the international market were illegal. The ruling, issued in September 2004, found that the EU exports up to four times more subsidized sugar each year than allowed under WTO agreements. Feeling pressure from the WTO and having a limited budget, the EU is considering a proposal to reform its sugar regime. How will the WTO case and the EU's potential reform of its sugar regime alter the international market? What will be the impact on developing countries? Come and find out what experts are forecasting. Moderator:   Jerry Hagstrom, Political & Agricultural Analyst National Journal's Congress Daily, Washington, DC Panelists: Fran Freeman, Minister Counselor (Agriculture) Embassy of Australia, Washington, DC Jean Marc Trarieux, Agricultural Counselor Delegation of the European Commission, Washington, DC
10:30 - 11:45 am	Session VI Sugar Program Management In the third season of marketing allotments, how well is the revised sugar program working? Is it meeting the needs of growers, users and other interested parties? What about program costs? In this session, you'll hear from the officials who run the sugar program, and people who are directly affected by it. Moderator:   Frank Jenkins, President Sugar Networks/Jenkins Sugar Group, Inc., Wilton, CT Panelists: Pat Henneberry, Vice President Imperial Sugar Company, Sugarland, TX Barb Fecso, Farms Services Administration U.S. Department of Agriculture, Washington, DC Kevin Price, Director of Government Affairs American Crystal Sugar Company, Washington, DC
11:45 - 12:15 pm	Session VII Harry Falk, President & CEO of the New York Board of Trade will discuss the history of exchange sugar trading from the Number 1 contract to the Number 14 and the tragedy of the events of September 11 from an exchange perspective. The future of the ethanol market, eCOPS, and satellite markets will also be discussed. Presider: Nick Kominus Speaker:   Harry Falk, President & CEO New York Board of Trade, New York, NY
12:00 - 1:00 pm	Lunch General Session/ Golf & Tennis Awards The Everglades Story: Politics, Greed, Big Sugar and Its Subsidy Presider: Nick Kominus Speaker:   Mary Barley, Vice Chair Everglades Trust, Islamorada, FL
1:15 - 2:30 pm	Session VIII U.S. Trade Agreements: What's at Stake for Sugar? The U.S. has been actively engaged in free trade agreements with the Andean nations (Colombia, Ecuador, and Peru), Thailand, Panama, and South Africa nations. In addition, the Central American Free Trade Agreement which includes (Costa Rica, El Salvador, Dominican Republic, Guatemala, Honduras, and Nicaragua) may soon be implemented. Many of these countries want real market access for their sugar in return for opening their economy to U.S. exports. Experts will discuss how these trade agreements will impact the U.S. sugar market. Moderator:   Randy Green, President, Sweetener Users Association Washington, DC Panelists: Jose Orive, Executive Director Central American Sugar Association, Guatemala Don Philips, Trade Advisor American Sugar Alliance, Arlington, VA Ken Roberts, Associate Adminstrator, Foreign Agriculture Service U.S. Department of Agriculture, Washington, DC
2:30 - 3:45 pm	Concurrent Session IX-A Are all Sweeteners Equal? Exploring the Facts about Sugar, High Fructose Corn Syrup and Obesity Recent media reports have placed the blame for obesity squarely on the shoulders of the high fructose corn syrup industry, despite the fact that most health and nutrition experts acknowledge that obesity is a complex and multifaceted problem. What's the real truth? Join leading academics and industry experts as they explore the facts surrounding HFCS and obesity. Moderator:   Sarah Thorn, Director International Trade Grocery Manufacturers of America, Washington, DC Panelists: Maureen Storey, Director Center for Nutrition Policy, Virginia Polytechnic Institute, Blacksburg, VA Drew Davis, Vice President, Federal Affairs American Beverage Association, Washington, DC Dr. John White, Corn Refiners Association, Washington, DC
	Concurrent Session IX-B Mexico: What's the Latest State of Play on Sugar and HFCS? Speculation about this issue has been the subject of great discourse and even friendly wagers. Is resolution on the horizon or is the effort nothing more than a mirage? Our speakers have first-hand, timely insights that they are more then willing to share. Moderator:   Richard Pasco, Counsel Sweetener Users Association, Washington, DC Panelists: Audrae Erickson, President Corn Refiners Association, Washington, DC John Nichols, President and General Director ALMEX, Guadalajara, Jal. Pedro Adalberto Gonzalez
3:45 - 5:00 pm	General Session X Diversification of Products From the Corn Wet Milling Industry: Market Demand for Corn and Other Factors In the face of ever changing demand for corn and corn wet milled products, the corn sweetener industry can adjust production to meet market needs. Hear the 2005 forecast from our corn industry experts, who have front row seats on the dynamics of the sweetener market, including new uses of corn, sugar policy, passage of a renewable fuel standard for ethanol and global trends Moderator:   Audrae Erickson, President Corn Refiners Association, Washington, DC Panelists: Neil Conklin, Director, Market & Trade Economics Division USDA, Economic Research Service, Washington, DC Craig Ruffolo, Vice President McKeany-Flavell Company, Inc., Oakland, CA Samantha Slater, Director of Public Policy National Corn Growers Association, Washington, DC
Wednesday, February 9
7:30 - 9:30 am	Session XI — Breakfast and Address Forced Evolution of the U.S. Sugar Program With budget pressures growing, the United States losing international trade complaints, and a new worldwide trade deal on the horizon, the next farm bill could come sooner than expected. What will the next sugar program look like? What combination of politics, economics and trade policy will shape future sugar programs? Panelists representing the full spectrum of opinions on the sugar program will tell you what they think the future holds. Moderator:   Carol Brick-Turin, Sweetener Analyst CBT Consulting, Annandale, VA Panelists: Jack Roney, Director of Economics & Policy Analysis American Sugar Alliance, Arlington, VA Lee McConnell, Vice President, Purchasing Blommer Chocolate, E. Greenville, PA Robert Peiser, Chief Executive Officer Imperial Sugar, Sugar Land, TX Andrew Schmitz, Eminent Scholar University of Florida, Gainesville, FL
9:30 am	ADJOURNMENT

HOW TO REGISTER

To register for the 2005 Sweetener Colloquium:

• Click here to register online!
• Click here to download a registration form (.pdf)
• Mailing address: IDFA, 1250 H Street NW, Suite 900, Washington, DC 20005
  Attn: Meeting Registration
• IDFA Fax: 202/331-7820 Attn: Meeting Registration

HOTEL AND TRAVEL INFORMATION

Hotel Reservations
Call the Westin La Paloma at 520.742.6000 to reserve a room today. Refer to the 2005 International Sweetener Colloquium and receive a special rate of $295 single/double room. The deadline to secure a room is Friday, January 7, 2005. Reservations will be confirmed only if accompanied by one night's room deposit or with a major credit card. Check in time is 4:00 pm and check out time is 12:00 Noon. Cancellation of a room reservation must be made three (3) days before scheduled arrival. Please plan ahead and reserve your room today.

Appropriate Attire
Casual resort attire (ties are not required) is appropriate during the day. Sport jackets are appropriate for most activities during the evening. Ladies will be comfortable in resort casual wear dresses or dress pants for the evening. Spouse participating in the spouse event are encouraged to bring comfortable shoes and a jacket or sweater. The temperature will range from the mid-70s during the day and 50s to low 60s at night. Bring a sweater or jacket for the evenings.If you have any questions, please contact Tanika Manning at (202) 220-3557 or tmanning@idfa.org.

The International Sweetener Colloquium is co-sponsored by the International Dairy Foods Association and the Sweetener Users Association.

For more information on the Sweetener Users Association, please contact Randy Green at McLeod, Watkinson & Miller, One Massachusetts Ave., NW, Suite 800, Washington, DC 20001 (202) 842-2345.

For more information on the International Dairy Foods Association, please contact Cindy Cavallo at (202) 220-3505 or ccavallo@idfa.org.